Why StoryTelling!?
Why we decided to tell a story featuring every founding member?
@admin
Why cinematic? Why storytelling?
Because through cinema, we sculpt time.
These days, every other reel we scroll past shows someone building something- launching a startup, sharing their hustle, documenting the grind.
But we?
We wanted something different.
Before unveiling our first product, I thought- what if, instead of just telling you what we’re building, we show you who we are?
Not just polished products, fake personalities or only the grind. But rather... stories. Real ones.
Cinematic. Gritty. Honest.
Not just content that looks good- but content that feels real.
Stories of how we met. Stories of how we think. How we dream.
We want to show you how wildly creative, unreasonably ambitious, stupidly funny, and at times, painfully serious we can get.
Because that’s who we are.
A collective of contradictions- trying to leave behind something more than a product.
So… what is Lanes.gg?
Lanes is our ode to youth.
A legacy of stories, not just success.
We don’t know if we’ll make it. But that’s not the point.
What matters is the lore-
The moments. The madness. The meaning behind every misstep.
The stuff we’ll look back on decades from now and smile.
Because at the end of the day, all we’re really chasing is something worth remembering.
So stay tuned.
Every episode we drop on [@lanes.gg] is a visual journal of how we got here, and where we’re heading.
This is only the beginning.
Krish Bhagwat
-Founder & CEO, Lanes.gg